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How Falkonry Used Competitive Market Data to Prove Their Vendor Was Overcharging for API Access

For years, we paid for API access without questioning whether the pricing was competitive. When we ran the arrangement through CloudEagle's SaaSMap, the data made it clear we were being overcharged; comparable vendors weren't charging for equivalent access at all. That gave us the specific arguments we needed to go back to the vendor and cut the bill by 50%.

- Pratibha Mehta, Head of Operations, Falkonry

50%
vendor bill reduction
10K+
vendors in the SaaSMap benchmarked
$18K
Recovered in overpayments

50%

vendor bill reduction

10K+

vendors in the SaaSMap benchmarked

$18K

Recovered in overpayments
Problems
Challenge
  • Falkonry had been paying for API access for over five years without validating whether the pricing was fair or aligned with usage.
  • The team lacked benchmarking data to compare vendor pricing or justify renegotiation.
  • Without market intelligence, any pushback would rely on opinion rather than evidence, making negotiations ineffective.

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Solutions
Solution
  • CloudEagle.ai’s SaaSMap database enabled benchmarking across vendors for similar API access.
  • The analysis showed competitors did not charge separately for API access and that it carried no additional cost for the vendor.
  • Price benchmarking and buying guides provided evidence-based arguments to support renegotiation.

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Profit
Result
  • Falkonry used market data to renegotiate and secured a 50% cost reduction.
  • The savings corrected years of above-market pricing after five years at the same rate.
  • Freed budget was reinvested into additional software, extending the impact beyond direct savings.

‍

Challenge

Falkonry had been paying for API access for over five years without reviewing whether the pricing was competitive. Renewals continued without question because the integration worked.

When the operations team revisited the contract, they lacked the data to evaluate the charge. Without benchmarking against similar vendors, any renegotiation would rely on opinion rather than evidence.

The complexity was that Falkonry had built the integration themselves. While the API enabled their product, it was unclear whether the charge was justified, and they had no way to verify it.

Solution
  • CloudEagle.ai applied its SaaSMap database to Falkonry's API pricing question.
  • SaaSMap drew on 100K+ user reviews, 20K case studies, and data from 10K vendors to build a market comparison of what competing vendors charged for similar API access arrangements.
  • Identified that comparable vendors do not charge separately for API access
  • Confirmed API access had zero incremental cost since Falkonry built the integration
  • Equipped the team with two arguments: market norm and zero-cost justification
Why CloudEagle.ai?

Falkonry evaluated several solutions and chose CloudEagle.ai for these reasons:

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  • Provides market intelligence that supports negotiation, not just visibility
  • Benchmarks built on large-scale data across vendors and real use cases
  • Identifies zero-cost scenarios using both usage and pricing analysis
  • Combines benchmarking with context to strengthen negotiation position
  • Delivers actionable insights in time for immediate renewal discussions

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Impact

The Negotiation Arguments That Worked

  • CloudEagle's SaaSMap identified that comparable vendors don't charge for equivalent API access, and that the integration cost the vendor nothing since Falkonry built it.
  • These were specific, evidenced claims that required the vendor to justify the charge or reduce it.
  • The vendor accepted both arguments and reduced the bill, ending an arrangement unchallenged for five years.

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Five Years of Above-Market Pricing Recovered

  • The 50% reduction was not just a better deal going forward. It was a recognition that Falkonry had been paying above market rate for the same arrangement throughout a five-year period.
  • The renegotiation outcome confirmed that the charge had never been justified on competitive or cost grounds, and that the only reason it had persisted was the absence of market data to challenge it.
  • With the market intelligence in hand, a charge that had survived five annual renewals unchanged was cut in a single renegotiation conversation.

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Savings Reinvested in Software the Team Had Been Waiting For

  • The cost reduction freed up $18K in budget Falkonry had been wanting to put toward additional software but couldn't justify given the existing vendor bill.
  • The reinvestment meant the outcome was not just a line-item reduction but the acquisition of tools that added value to the team.
  • The compound effect of a 50% vendor reduction and new software capability made this one of the highest-return procurement actions Falkonry had taken.

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The Transformation

Before CloudEagle
Paying a full API access charge for five years without checking whether it was standard or competitive.
No benchmarking data to build an evidence-based case for renegotiation.
No visibility into whether comparable vendors charged for equivalent API access.
Renewal cycles passed each year without the information to challenge the pricing.
Budget constrained by a vendor charge that could not be justified or challenged without market intelligence.
After CloudEagle
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SaaSMap analysis of 100M+ reviews and 100K vendors confirming that comparable vendors do not charge for equivalent API access.
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Two specific, grounded arguments brought to the renegotiation: the market norm argument and the zero incremental cost argument.
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50% reduction in the vendor bill, applied from the next renewal cycle.
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Five-year-old above-market pricing arrangement corrected in a single renegotiation conversation.
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Freed-up budget reinvested in additional software the team had been wanting.

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